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In our changing times, truly great creative ideas now demand to have the power to be explored across a broad range of media and outputs. Agencies today are constantly developing new and interesting ways to explore emerging opportunities from both technology and culture; and this is something that we at LIZH are excited to be a part of.

Sometimes it's hard to keep track of all these new developments, so we've created a place to showcase the best of the work coming out of agencies, regardless of the medium. Quite simply, what they have in common is a great thought or idea, being put into practice.

<h3>R/GA</h3><em>Nike+ Fuelband</em><br /><br />Life is a sport. Make it count. Two years ago, Nike approached R/GA to realize an idea: a device that tracks your daily activity and a common, universal metric called Fuel for every active body out there. They asked R/GA to design the entire user experience.  NikeFuel levels the playing field, and fits into your life. #Counts
R/GA - Nike+ Fuelband
launch site
 
<h3>Grey London</h3><em>BHF - VINNIE</em><br /><br />Every year 30,000 people in the UK collapse from cardiac arrest outside of hospitals, and only 10% survive. To increase survival rates, all it would take is for more people to have a go at CPR. To give bystanders confidence, the BHF had new news to convey: no kissing and just push hard and fast on the centre of the chest. This campaign starred hard man Vinnie Jones showing how simple Hands Only CPR can be, to the iconic track, Stayin Alive.
Grey London - BHF - VINNIE
launch site
 
<h3>Dunkin Donuts</h3><em>Mobile Payments</em><br /><br />US doughnut chain's mobile app makes payment and social gifting a breeze. The app lets users get a digital payment card, top up one they already own, and view transactions they've made in the past...  Mobile payments are coming, here is a good first go at putting this into the every day lives of Dunkin Donut's loyal following..
Dunkin Donuts - Mobile Payments
launch site
 
<h3>VOLONTAIRE Stockholm</h3><em>Curators of Sweden</em><br /><br />In 2011, Sweden became the first country in the world to let go of an official communication channel and hand it over to our citizens. Together with the Swedish Institute and Visit Sweden they decided to break all branding principles and revolutionize the voice of a country.
VOLONTAIRE Stockholm - Curators of Sweden
launch site
 
<h3>Wieden + Kennedy</h3><em>OFF-ON</em><br /><br />Wieden + Kennedy London has developed a pioneering project to encourage employees to reduce their energy consumption. Wieden + Kennedy encourages staff to turn off as many power-consuming appliances as possible when not in use, and invests every penny saved in 'turning on' a children's home in Nairobi with solar power. The idea is to give people a tangible sense that when turning off an appliance in London, they're turning one on across the world.
Wieden + Kennedy - OFF-ON
launch site